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Iron Chef‘s attempt at a product-integration marketing campaign with Doritos brand tortilla chips can be described in three words: hilarious revolting FAIL.
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Warning! Do not view slide show if you are high and do not have a bag of Doritos handy!
Wow, I usually enjoy this show but this is downright disgusting. I think pictures 2-6 from my avatar sum up my feelings nicely…
Which one is #1?
Happy smile face (you can tell because when you mouse over a moving avatar, the very first image holds while the gif loads and it embiggens.)
I don’t understand this advertising. I love Doritos, and those pictures made me never want to eat one again. How is this supposed to convince Doritos haters that they should buy more Doritos?
allez cuisine!
Doritoccini Pasta!
Perfect.
I’ve had quite enough of your Dorito bashing, young lady!
aside from the liquefied Doritos, these all look pretty good to me. then again, I’m a NASCAR fan.
I’m slightly offended that the only two flavors available were Cool Ranch and Nacho Cheese. Where are all the fucked up specialty flavors, like Tacos After Midnight and Mountain Dew?
if mountain dew flavored doritos are a real thing then i’ve officially died and gone to flavor heaven.
They were last year’s mystery “The Quest” flavor. Here’s a review!
“I don’t think they could make a chip taste worse than this.”
And the ones from Mexico, with a dude riding a bucking bronco, and roping a bull? I swear that’s not a sabor de soledad allusion.
‘Dorito pearls’ sound like something that requires a doctor’s visit.
I think this is a brilliant marketing ploy, I for one cannot wait for Iron Chief: Go Gert.
Thankfully this won’t air. I am also thankful we did not see the previous “Warm-Up” secret ingredients spam and cheez-wiz.
This is actually part of how Doritos plans to begin marketing their Fois Gras, Balsamic Reduction, and Extreme Cool Tartar flavors.
I just threw up in the Glad Family of Products
I see they’re using the standard “Cool Ranch,” which falls one superlative short of the highly desirable “Cooler Ranch.”
This is the thing that bothers me a little bit. Isn’t the ingredient always a THING not “Doritos: Prepare to Take Snacking to a Higher Level”(Apparently the new tagline, awesome?) which is more than one thing. Also, I’m looking forward to Battle Avalanche Lime Gatorade.
The phrase “Dorito Pearls” and the accompanying photo makes me want to vomit.
This is why America can’t have nice things
What’s next? Secret ingredient… Mountain Dew? Food network is officially entered the “ow my balls!” category along with the History Channel. It’s all WT Iron Chef and Sandra Lee (and her scary “tablescapes”) from here.
I see a new sponser in Iron Chef’s future. Pajama Jeans.
You do realize that they only used Doritos for the dress rehearsal, right? It was a practice ingredient for the cast and crew, and was never intended to be part of an actual episode. Duh Aficianado: Overreacting FAIL.