Remember when Jigsaw did a “give blood” PSA for the American Red Cross? Well, this is the exact opposite of that!:

The best thing about this is, unlike the Saw PSA/partnership, it seems unnecessary from a PR perspective. Role Models is about a mentoring relationship, but it goes off the rails so quickly that you’re never supposed to believe it’s representative of real life. While the Saw movies could end all blood shortages, world hunger, child abuse, and jealousy and still be a horrible pestilence visited upon the earth by a cruel and sadistic god. What I’m trying to say here is that Paul Rudd’s heart is full of authentic and unselfish altruism. (You can donate to BB/BS right on the YouTube page.)