After the jump, I have posted a video of a group of middle-aged women conducting a “flash mob” at Target (of course). Now, a “flash mob,” I thought, involved remotely contacting a group of strangers and having them descend upon an agreed upon location at a given time to perform a given task, whereas these women meet first and have BOXED LUNCHES and then take BUSES to the Target before having their “flash mob.” And I keep putting “flash mob” in scare quotes because they sort of just walk into the store singing and dancing, which seems more like a pre-meditated song-and-dance routine organized by a group of friends and performed in an unlikely public setting than a flash mob, but they call it a flash mob, and they look like they’re having fun, so let’s just say it’s a flash mob. It’s not going to hurt anyone to just call it a flash mob. But what I want to know is: now that the moms are in on it, does this mean we can finally (FINALLY) be done with flash mobs? They’re over now, right? Please tell me that they are over.

Flash mob? More like flash MOMS, am I right?! (Thanks for the tip, Yvonne.)

Comments (84)
  1. Uh oh, better get Braco.

  2. The group was supposed to be considerably larger, but a lot of the women who were trying to make it to the Target didn’t practice enough, and missed.

  3. At their age it’s called a Hot Flash Mob

  4. No, Gabe. We can’t be done with them until they’re featured in the “Culture” section of Time Magazine. It’s just science.

    • Dude, you’re WAY behind on cultural benchmarks. Until I see one featured on an episode of Glee, flash mobs are still a thing.

      • I know you are joking but aren’t all episodes of Glee kind of like flash mobs. A bunch of people breakout and sing a popular song with nominal choreography in a classroom or a lunchroom, while other people awkwardly gawk and wait for it to end.

  5. Mars Needs Flash Mobs

  6. Also, I don’t think I’ve been more embarrassed for as many strangers as I am right now.

  7. you think it’s weird that the first thing i thought was “wow, i would be stealing SOO much stuff from Target if i were there when this happened”?

  8. I said this on Twitter, but it bears repeating. You ever watch a movie with your parents & there’s a sex scene in it and you get kind of embarrassed? Same thing w/ that video.

    • Did you watch it with your parents?

      • You comment got me thinking and I sent this to Mom Lloyd Wrong and asked for her comments. Her comments follow unedited.

        “I learned exactly two things in watching this video: those women have too much time on their hands and that Target has swimwear on sale for $14.99. Don’t know how that makes me a better person.”

    • Worst Movie to watch with your parents that you’ve actually watched with your parents:

      Requiem for a Dream

      • I watched Chasing Amy with my mom.

        Chasing Amy: Fisting.
        Me: I’m gonna go make some popcorn.
        Mom: Do you want me to pause it?
        Me: No thanks.

        • American Pie came out on video when I was in high school. My mum rented it one weekend and asked me to watch it with her. I flatly refused and went to the mall or something who knows I was 14. I came back to the house and she came up to me, whispering, “Did you know he -DOES- a pie in that movie?”

          At least she understood why I said no to watching it with her.

          • When I was in high school, I came home to my parents watching American Pie in my bedroom. With the Shannon Elizabeth masturbation scene playing. True story.

      • Fatal Attraction

      • Started watching Kids with my parents at age 12, which I think is how old the girl in the opening scene is, but I was still forced to leave immediately.

      • Also watched Monty Python’s “The Meaning of Life” with my grandmother (she wasn’t really watching, just sitting in the corner disapproving)

      • The Girl with the Dragon Tattoo has two wonderful (horrible) rape scenes that were fun to watch with my mother. (no they weren’t)

      • My friend almost watched I am Curious: Yellow with her dad before I stopped her and told her it wasn’t part of the Red, White, and Blue trilogy.

      • My mother asked me for a movie recommendation from my collection, and knowing how easily offended both my parents are, I had to think carefully, even if I wasn’t watching it with them. So I picked Magnolia, forgetting alllllllllll about the “Respect the cock, tame the cunt” deal. Because I am dumb. So I’m sitting on the computer, doing all whatever, enjoying my night, when my dad comes flying into the room, screaming about how could I do that to my mother.

      • One Christmas I thought I was gonna win the Awesome Daughter Award for shelling out, like, eighty bucks to give my mom the first season of Six Feet Under on DVD. I just knew she was going to fall in love with the series like I did and it would change her LIFE! That night, I badgered the whole family into sitting down to watch the pilot. I did NOT remember that within the first 10 minutes or so, Claire is smoking PCP and Nate is fucking Brenda in an airport closet. It didn’t go over well.

    • I went to see Something About Mary with my whole family over a holiday weekend, including my Mother and my 90-some-odd year old Great Aunt, who were both seated in the row behind me. During the scene where Ben Stiller “relieves his tension” before his date, can’t find the byproduct of his action, and answers the door with it dripping from his ear, I heard both my Mother and my Great Aunt giggling from behind me and one of them reached over and tugged my ear.

      • Ah, I can finally appreciate my mom’s ability to fall asleep during any movie* during any scene** ever thus avoiding these awkward situations. Here I was thinking it was annoying of her. Huzzah! Point: Harke’s Mom.

        *American X
        **curb stomp

        • OPPOSITE DAY RESPONSE: When I was 12 I actually wouldn’t let my Mom rent Pulp Fiction because of high Ving-Rhames-ass-mastery content. She finally rented it and watched while she did the ironing. Oh Mama.

  9. The one woman called it a rally…so is this some kind of protest? If it is, they’re right…no one cares about them

  10. I’m really glad the Bing bar is not in this post. I cringe to think what it would have found for “Flash Moms.”

    • I actually google’d that (sorry Bing) and with moderate safe search on page one featured a picture of a urinal. Sounds about right, internet.

  11. Can I just say that the box lunch thing is a GREAT IDEA?

  12. flash mob? or highly-anticipated preview of the new season of the hit tv program “the walking dead”…

    YOU DECIDE

  13. I think I saw like one dude in there, too.

  14. Who choreographed those groovy moves? Seems beyond their repartee, and no one seems to be doing it particularly well.

  15. The irony in all of this is they got all of the supplies for the boxed lunches at Target.

  16. I really love the people saying, “Is this normal?…UM…Is this normal?”

  17. Originally, I didn’t watch the whole thing, but I just went back and watched more, and was this a PROTEST FLASH MOB?! Because if it was HAHAHAHAHAHAHAHAHAHAHA!

  18. This is quite possibly the single most depressing thing I’ve ever seen.
    *closes garage door, gets in car, starts engine*

  19. I’ve just watched it twice because apparently I just like to cringe…my favourite part is definitely the Lead Mom doing that wide circular swoop to get the song going. Electric Blue Ladyblazer.

  20. Ugh. I have hated flash mobs since the very first flash mob, because people doing embarrassing things in public is embarrassing. TO ME. Let’s all hope the Target Moms are the very last flash mob ever and never speak of it again.

  21. I’m anti-flash mobs, but I fucking LOVE Target.

    What are these crazy broads protesting at the end?

  22. Old Man with the Green Wig: will you be my life coach?

  23. I think this was just a field trip for the local community arobics class.

  24. They are union folks rallying in support of the Teamsters who are trying to organize the Target truckers.

  25. looks like a guerilla marketing campaign by wal-mart. i know i am certainly less willing to walk into a target if this sort of thing is normal…

  26. i love my mom

  27. I like to imagine a bunch of middle aged women on their Jitterbug brand cellular phones and facebook pages all organizing this flash mob with one another… No I don’t, I dont’ like to imagine middle aged women.

  28. i thought those moms were adorable. although at the beginning they kind of looked like nazis.

  29. yes this is totally normal! haven’t you ever been to a target?! GEEZ MOM!

  30. How do so many people have so much free time?

  31. why are moms dancing to the song of a child molester? I am a pro-union mom, but more anti-child molester than anything else…and what’s wrong with plain old, angry picketing, with marches, and clever signs and shouting in unison…singing and dancing horribly does not make people want to join you, just get away from you.

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